Master Facebook Marketing: From Basics to Pro
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Facebook Marketing
Course

by Abdullah Haroon Butt

Learn the art of Facebook Marketing to grow your business, boost your online presence, and maximize ROI—all in just 8 comprehensive classes.

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Video Editing course trainer

Social Media Marketing
Expert

About the Class

 

Certified Social Media Marketing Expert with 5+ years of experience. Worked with leading brands to scale their marketing campaigns. Specializes in Facebook Ads, Business Manager, and Analytics. Passionate about teaching and empowering students with practical, actionable knowledge.

Instructor(s): Abdullah Haroon Butt
Category: Marketing & Facebook Ads

Starting From: 3 Febraury 2025
Schedule: Every Monday & Tuesday | 5PM - 7PM

Training Outline

Week 1:

Class 1: Introduction to Facebook Marketing

Class 2: Setting Up and Optimizing a Facebook Business Page

Week 2:

Class 3: Creating Engaging Content for Facebook

Class 4: Audience Research and Understanding Target Groups

Week 3:

Class 5: Organic Engagement Strategies for Facebook Growth

Class 6: Creating and Managing a Business Manager

Week 4:

Class 7: Building a Professional Social Media Portfolio

Class 8: Analytics and Insights: Measuring Your Success

Week 5:

Class 1: Advanced Page and Business Manager Setup

Class 2: Basics of Facebook Ads and Campaign Structure

Week 6:

Class 3: Advanced Audience Targeting Strategies

Class 4: Crafting Compelling Ad Creatives and Copy

Week 7:

Class 5: Analyzing Campaign Performance with Ads Manager

Class 6: Scaling Campaigns for Better Results

Week 8:

Class 7: Retargeting and Lookalike Audiences

Class 8: Final Project and Certification Preparation

What we can talk about?

Skills or Knowledge Gained

Build and optimize professional Facebook Pages.
Create effective content and engagement strategies.
Master Facebook Ads from basics to advanced.
Analyze data to optimize campaigns.

Career Opportunities

Social Media Manager
Digital Marketer
Facebook Ads Specialist
Freelancer for small businesses

Tools or Software Taught

Facebook Business Manager
Facebook Ads Manager
Canva, CapCut, and other creative tools
Hootsuite, Postly or other scheduling tools
Google analytics, Matomo and other analytics tools

Breakdown of Modules or Chapters

The course is split into two parts, with weekly classes covering theory, practical exercises, and real-world applications.

The Beginner's Path

  • Introduction to Facebook Marketing
  • Facebook Page Optimization
  • Content Creation Basics
  • Audience Research and Targeting
  • Organic Engagement Strategies
  • Creating and Managing a Business Manager
  • Building a Professional Portfolio
  • Analytics and Final Review
Level Fee Classes Duration
BASIC PKR 10,000 8 1 Month

Start My Journey

The Pro's Approach

  • Advanced Page and Business Manager Setup
  • Facebook Ads Basics
  • Audience Targeting in Ads
  • Ad Creatives and Copywriting
  • Budgeting and Bidding Strategies
  • Retargeting and Lookalike Audiences
  • Advanced Analytics and Reporting
  • Scaling Strategies and Final Review
Level Fee Classes Duration
ADVANCED PKR 22,000 16 2 Months

Start My Journey

Course Overview

Course Title:

Master Facebook Marketing: Transform Your Online Presence

 

 

Tagline or Brief Description:

A step-by-step journey to mastering Facebook for business success.

 

Brief Introduction to the Course:

This course will teach you how to unlock the full potential of Facebook as a marketing platform. Whether you’re a small business owner, freelancer, or aspiring digital marketer, our structured modules and hands-on approach will prepare you for real-world success.

Frequently Asked Questions

Who is this course for?

Anyone interested in growing their business or career through Facebook marketing.